You do this like this: Create text Phone Number List CTAs in your running text: banner blindness is a real phenomenon, people simply skip eye-catching CTAs because they are used to ignoring these commercial banners. Therefore, as an alternative, simply Phone Number List create links in your text. Mind you, everything in moderation. It is of course not the intention that your blog reads like a link farm. Also, run tests with your blog pages. Especially on blog pages you have the perfect opportunity to Phone Number List test different ideas. What should you test then? Well, for example the aforementioned option to include CTAs in the body of the text.

Optimize existing blog posts: Some of your Phone Number List blogs will continue to drive traffic even months later. Dive into the statistics to find out what those are. Optimize this further by, for example, tightening up the CTA. If you link to underlying pages on your website, look for Phone Number List pages that are already converting well. This way you make optimal use of the traffic that you bring in. Invest time in optimizing We often work quite linearly when it comes to writing search engine optimized content. You Phone Number List determine the search terms, write a text in which they return sufficiently and put it online. If it still doesn't rank as expected, you may need to make some adjustments.

But once high in the SERPs. we tend Phone Number List not to look at it anymore. 60/40 principle That's a shame. As you can read above, it is no problem to keep testing your SEO content, and further optimizing it. Some use the 60/40 principle for this. You invest 60 percent Phone Number List of your time in writing and publishing your content. You use the remaining 40 percent of that time to Phone Number List continue measuring and (where necessary) adjust. CRO and SEO: a happy marriage?